Dusting off the office, with our new client Tineco

If there's one thing you should know, it's that our VP of Happiness, aka Zelda, our first office dog, keeps her paws impeccably clean. Regardless of that, and perhaps the less glamorous part of our work—the office still needs to be tidied up on a regular basis. Since agency life can get very busy, we really appreciate any quick and productive solution to everyday challenges. This, corresponds with our new client’s motto, “Live Easy. Enjoy Life”. Tineco has recently come on board with us, to spread their message and products in the DACH region.

But who is Tinceo?

Tineco is an innovative technology brand that focuses on high-tech household items, which simplify their customers´ lives. They were founded in 1998, after launching their first vacuum cleaner. On their mission to come up with smart home-tech, they pioneered the market for smart vacuum cleaners, with the successful launch of their first smart vacuum in 2019. Since then, they've expanded globally.

What does Tineco believe in?

Tineco believes that technology can only be truly smart, if it fits seamlessly into our everyday lives. Technology should always have a human quality to it—this is something that forms the core of every one of their invention. That's also why they're not limiting themselves to vacuums, but are also creating blow dryers—with many more innovations to come!

Some of those you'll be able to catch a glimpse of at the Internationale Funk Ausstellung (IFA) in Berlin. There, the latest tech products and innovations will be presented from September 2nd to the 6th, 2022. We'll be joining Tineco at their booth during the event, where many of their products can be tested. Our main goal at the IFA is to connect Tineco with curious journalists and influencers alike, to better spread their “Enjoy Life” message. If you’ll be there, feel free to stop by and talk to us!

As an agency, we're interested in working with clients who take a fresh approach to technology, and its integration into everyday life. We appreciate that Tineco focuses on innovative intelligent technologies such as wet dry vacuums, and anti-knotting technology that prevents hair from clogging up the system. 

We want to launch Tineco into the realm of beloved household helpers. That's why we're currently reaching out to journalists and influencers, to sample the Tineco vacuums and see for themselves—and ideally share their findings with their audiences. 

Our goal is to support Tineco with reaching as many people as possible in the DACH region, giving them a chance to “Live Easy” and “Enjoy Life”. We also want to build a level of trust in the brand. We’re looking forward to the honest reviews of large media outlets on Tineco’s products. We’re developing creative PR campaigns to stir up the dust, which goes beyond traditional PR communications. 

With a smart vacuum, we feel less daunted with keeping our office as tidy as possible! Now back to PR and spreading the word on Tineco throughout the DACH market. 🧹💨

Check them out here on their website and here on Instagram!