Laika blasts off with Neat and Bearaby: New missions in DACH PR and Influencer Space 🚀

At Laika, we’ve got liftoff! Our client roster has just expanded into exciting new orbits, with Neat and Bearaby joining the Laika constellation. Following successful pitches against multiple agencies, Laika was selected to spearhead Neat’s PR efforts and manage Bearaby’s influencer relations across the DACH region.

Neat Video Collaboration

Say hello to Neat, an innovative Norwegian brand reshaping how we collaborate via video. With cutting-edge devices that make hybrid meetings more natural and engaging, Neat is already a key player in markets like the U.S., collaborating with platforms such as Zoom and Microsoft Teams. Now, they're looking to beam their message into the DACH region, and we’re ready to make it happen.

From product demos and media testing to smart partnerships and events designed for hybrid teams, Laika will help Neat land its message with precision. Think of it as mission control for their DACH market ascent.

Bearaby: Wrapping Europe in sustainable comfort

From the other side of the Atlantic comes Bearaby, a U.S.-based wellness brand making its European debut. Famous for their eco-friendly, hand-knit weighted blankets that help with better sleep and reduced stress, Bearaby has entered the DACH atmosphere, aiming to bring their mission of sustainable wellness to a broader audience.

Laika is guiding Bearaby’s DACH launch with an influencer campaign designed to balance authentic connections with local customers and impactful content creation. By blending barter deals and paid partnerships, we’re crafting a strategy that emphasizes creativity, trust, and relevance.

Both missions demonstrate Laika’s expertise in orbiting between global brands and local markets. With Neat, we’ll amplify groundbreaking tech in a competitive media environment. With Bearaby, we’ll cozy up to Europe’s wellness-seekers through tailored influencer strategies.

The work has already begun, and we’re ready for these launches to deliver out-of-this-world results. 🌌 Stay tuned!